19/04/2018 Barry Marelli

HOW OPTIMISED IS YOUR AWS INSTANCE?

Picture the scene. You’re running an eCommerce site on AWS and need to make sure you’ve got environments for Staging, UAT and Production to manage the day-to-day. Alongside that, you’re also working on an upgrade from Magento 1 to Magento 2, so need additional boxes to keep the work separate. To further complicate matters, you are also responsible for several small brand sites that all need to be in your AWS instance.

Before you know it, you’ve lost track. You have spun up servers and slowly forgotten why they were there but you’re too busy to spend the time working it out, so they stay running.

What happens? Your costs creep up and up, and 18 months down the line your bills are high, yet the site still slows down when you run an excellent marketing campaign.

The above scenario is typical of companies who both self-manage or use hosted AWS services. In Sydney recently, the Playhouse Group attended the AWS Summit. Our team spent a couple of days taking part in sessions and talking with attendees to understand how people approach their own instances.

Some key takeaways from the day –

  • Reducing your monthly costs is, in almost all cases, possible
  • Keep your internal documentation for your instances up to date to avoid losing visibility
  • Work with your Marketing Team to understand their promotional calendars to understand whether instances need to be large or just increase on key dates
  • Have Staging and UAT instances turn on/off via scheduling to save cash
  • Invest time into your AWS instance to ensure you’re getting value for money

We have been working with AWS for the past 4 years and as a partner we are kept abreast of their roadmap. There is no company globally that releases as many new products and product updates than AWS so keeping on top of the roadmap and what this means to you and your hosting cost controls can be challenging. Working with a partner with your best interests at heart will give you peace of mind. (Luke H , Online Strategy Consultant)

Click here to read one of our recent case studies for The Thorn Group on how monthly costs were reduced by over half.

If you want a retail solution that is going to propel your business both online and offline, then get in touch and we can help. Contact our team via our contact form below.

In the dynamic world of eCommerce, IT capability can outstrip a retailers’ ability to maximise the effectiveness of the tools they own or are about to select. Playhouse commercialises the eCommerce proposition for its clients and manages their digital journey in four key areas – Strategy, Design, Mentoring, and Implementation.

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